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The business benefits and advantages for your company having a website can be summarized in the following areas:
Benefits of Selling Online

By developing an e-commerce site your businesses can sell goods or services globally 24 hours a day, 7 days a week.

Consumers in 2007 spent on average £4 Billion per month online, which is more than 50% above the 2006 amount.

Some of the benefits of selling online are:
Global marketplace - Your web site can be accessed from anywhere in the world, which now means you could sell to anyone ANYWHERE.
No middleman - By selling directly to the customers you can now cutout the middleman.
24 Hour business - If your web site can process payment information you can now be open 24 hours a day!
Increased customer information - Instead of posting your latest brochure or clients account statement, why not allow them to access it via your web site?

Benefits of Customer Service

Customer service is a vital part of the selling process for any business. Your website can greatly reduce the cost of providing your customers with the after sales service they require.

Benefits of Marketing

By developing a website for your company you can market the products and/or services of your business to a global audience and attract new customers.
Benefits of Communications

Your website can be used to distribute information internally within your organisation, as well as to share information with business partners, clients and suppliers on a 24/7 basis.
Benefits of Recruitment

The Internet is the ideal place to recruit staff for your company, and not just the technical positions, but for all vacancies within your company.

Lastly remember that a website is simply another avenue to your target market place. You should still employ traditional paths like:
Adverts in papers
Radio and tv campaigns
Network meetings

as each of these work in tandem to provide insurance that you maximize your company exposure.
Benefits of the Internet for Business

The internet allows every size of businesses to:
Improve communications
Access information
Cut costs
Improve efficiency
Find new business opportunities
Work more closely with customers
Work more closely with suppliers.

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